August 10, 2007

Biznology Blog by Mike Moran

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Skinflint Search Marketing

From the day I started my Web site years ago, one of the most popular features of the site has been my Skinflint's Guide to Search Marketing. As a person who himself is as cheap as they come, I've always valued free and low-cost tools and techniques. So if you're too cheap to even plunk down for our book, but you want to improve your search marketing efforts, have I got the place for you.

I've just updated the Skinflint's Guide to Search Marketing with a few more tools and added a whole new section on forecasting your search campaign, which features as free spreadsheet that projects the revenue you can expect from a new search marketing effort. I am hoping to add more skinflint guides over the next few weeks, but for now, let me know if you have any additions you think I should make to the one for search marketing.

Posted by mikemoran at August 10, 2007 2:34 PM