September 1, 2006

Biznology Blog by Mike Moran

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Let Customers Segment Themselves

The Web has forever changed marketing, but one of the ways that is often overlooked is its effect on traditional market segmentation. In a world where your customers are anonymous, how can you do market segmentation? It's easy. Let customers segment themselves. That's the subject of September's Biznology newsletter.

Posted by MikeMoran at September 1, 2006 12:09 AM