Mike Moran's Credentials
Honors
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Named an IBM Distinguished Engineer in 2005, an executive level technical position held by fewer than 400 people |
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Do It Wrong Quickly named one of the 11 best business books of 2007 by the Miami Herald, one of 25 Essential Reads for Web Pros by Website Magazine, and one of Top 100 Social Media Books Ever by Mellow Billow |
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Named 51st on the list of Top 100 Most Influential Marketers of 2008 by Invesp Consulting |
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Named 56th on the list of Top 100 Most Influential Marketers of 2009 by Invesp Consulting |
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Holder of five U.S. patents with more in other countries |
Teaching
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Visiting Lecturer at the University of Virginia's Darden School of Business, 2007-present
Darden Visiting Executive, 2008-present |
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Course Developer for Direct Marketing Association's Search Engine Marketing Certification Course, 2007-present |
Professional Organizations
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Marketing Executives Networking Group (member) |
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Search Engine Marketing Professional Organization (member) |
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Direct Marketing Association (member, member of Search Engine Marketing Council, member of Internet Marketing Advisory Board) |
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Web Analytics Association (member) |
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Association for Computing Machinery (member) |
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IEEE Computer Society (member) |
Education
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BS with honors in Accounting in 1980 from Rutgers University, Newark College of Arts and Sciences |
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Certified as marketing professional by UK Royal Chartered Institute of Marketing in 1998 and awarded with an Advanced Certificate of Market Management Practice |
Certifications
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Certified as a Senior IT Specialist by IBM in 2003 |
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Certified as a product manager by Pragmatic Marketing in 2007 |
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Certified as an IT Specialist by the Open Group in 2008 |
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Certified as a Web Analytics Specialist by DataShaping in 2008 |